KYLIE MINOGUE
I Should Be So Lucky
Kylie Minogue has been in the music industry for over 20 years after finding fame on Australian soap, Neighbours. One of her first singles was 'I should be so lucky' and the video focuses on her as an artist. She is the only one to appear in the video and we see her as an ordinary girl hanging around her house singing about love. Her hair is tied up in a big scrunchie giving her an innocent and childish image. She is also seen staring at a photograph of a male which also shows how she has a 'puppy dog' love. This would invite a teenage girl audience as she is relating to them through showing their dreams of a nice house, clothes and partner come true for her; an ordinary girl. She would attract male attention too through voyerism as she is shown wearing a strapless top and there are clips of her in a bubble bath blowing the suds showing a playful side.
Breathe
Kylie has now released a number of albums and has lost her 'girl next door' image. This video focuses a lot more on her voyerism as there are many close up of her eyes and mouth which would attract a male audience. She is still able to connect with her fans because the camera is so close meaning the audience will feel they are near her. Kylie also looks into the camera meaning the audience feel she is talking to them.
Spinning Around
This single is from Kylie's "comeback" album 'Light Years' and this video shows how she has totally transformed herself into a mature and voyeristic female wearing skimpy tops and gold hotpants. She is seen to be dancing throughout the video in a club showing her fun side to her female audience but grabs male attention when dancing promiscuously with a male. She is seen to be very popular as everyone begins to dance with her and she is the main one of the group.
Red Blooded Woman
This video shows Kylie to be very provocative as she dances sexily in the beginnning of the video. She seems to be getting males attention in the cars as she walks down the road which is how she might attract her male audience. Again she keeps female fans by being shown as a dominant and popular female as she is centre of attention amongst the males and is shown to be a great dancer. She is seen in a red outfit which shows the audience that she can be both passionate and dangerous.
In My Arms
This video shows Kylie in many different outfits, some being reminiscent of the 90s and some looking quite futuristic. This is keeping up with the youth of today that are wearing bright colours and looking unique. As she has been around for 20 years her image has changed every so often to keep attracting audiences. Today, the fashion has changed into a more whacky style which is seen in this video as Kylie is wearing an oversized black and white checked hood with large purple and black sunglasses.
No comments:
Post a Comment